For more than 150 years, people have recognized the unique value of photography. Imagine how this groundbreaking invention has shaped our lives, giving way to preserving precious memories of the people, places and events in our world. And while digital technologies have changed the way we capture and share photos, the desire to safeguard our visual heritage today, and in the future, remains essentially the same. The companies that comprise the International Imaging Industry Association, or I3A, understand this all too well. That's why we created this site -- to help you understand how to protect and preserve your digital photos for years to come.